The way we watch television is changing, and so is the way we measure viewership: 2023 was the first year in which viewers who no longer pay for traditional TV such as cable service outnumbered those who still do. | The way we watch television is changing, and so is the way we measure viewership: 2023 was the first year in which viewers who no longer pay for traditional TV such as cable service outnumbered those who still do. Cord-cutting is increasingly the norm as people flock to streaming services. The small screen remains a favorite passive pastime all the same, as these seven enormously popular shows prove. |
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