Companies are increasingly turning to data and analytics for competitive advantage. But more than 70% of enterprises report struggling to achieve consistently positive results despite spending more to build, maintain and analyze ever-larger data repositories.1 This may be because they are using the wrong approach. Rather than start with data, companies should apply a decision-first approach that begins with the business objective and decision model before considering data and analytic requirements. FICO DMN Modeler and FICO Decision Management Suite make creating, managing and executing clear decision models faster and easier than ever before.
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