We are in an age where people can analyze millions or even billions of rows of data at their fingertips yet a user's expectations is that they have near instantaneous results. When a user's interactions and response times take more than 2-3 seconds, they become distracted from being "in the flow of visual analysis." Thus, it is imperative to provide fast query speeds to keep users engaged so that they can gain more insight from their Big Data deployments.
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